Mahindra First Choice Services (MFCS), a part of the US$ 16.9 billion Mahindra Group in India has estimated total investments to the tune of INR 350 crores as it plans expansion of networks this fiscal.
A leading chain of multi brand car service workshops, MFCS currently has a network of over 130 workshops across 60 cities and plans many more following this new investment plan.
Of this total investment, MFCS will invest around INR 50 crores with the balance INR 300 crores being invested from franchisees operating these workshops which could even take total outlets to 500 by the end of this financial year.
Expansion plans also include increased capacities to service upto 15 lakh cars per annum. MFCS has serviced around 4,20,000 cars to date.
A total of 25 warehouses have also been set up with 18 more such warehouses in the pipeline even as the company inaugurated 3 state of the art workshops in Bhubaneswar, Angul and Sambalpur.
Mahindra First Choice is a one stop shop wherein customers can save between 10-20% on car servicing costs as compared to authorized service centers. The company sources parts in bulk from OEMs while the company also follows stringent quality controls.