As the Christmas season draws closer, brands are to woo customers by showcasing a number of e citing ways that are a surefire way to usher in the festive season. Lately Mercedes Benz presented to audiences an innovative way to bake Christmas cookies and now BMW will be raising the bar higher as it bids for the worlds fastest sung carol.
This is presented in a commercial which features member of the Zurich Acapella group who present to viewers a rendition of the famous carol ‘Jingle Bells’ while riding in a BMW M135i piloted by DTM driver Martin Tomcyzk. The ad showcases a performance from this quartet which includes hairpin turns around the Circuit de L’Anneau du Rhin during the singing session.
During this ad, there are high pitched voices as also subdued ones which are not attributed to capabilities of the vocal cord but due to some quick driving by Martin Tomcyzk. Tyre burns and drifts are all part and parcel of the comical rendition of this carol singing performance.
THE FASTEST CHRISTMAS SONG IN THE WORLD[youtube]http://www.youtube.com/watch?v=TjncA7jau2g[/youtube]