Aston Martin Rapide named Sports Sedan of the Year (CBU) at ET Zig Wheels Awards 2011

The ET Zig Wheels Awards provides India and the Indian Automotive Industry with a solid base and a great direction for growth, progress and development. With auto brands steady in their attempt to develop spectacular small cars and affordable mid-size segment winners, the car that caught the eye and attention of the ET ZigWheels Awards 2011 jury is the stunning success of the Aston Martin Rapide.

The Aston Martin Rapide is a superb four door sports car in its segment, a class apart from the rest. The vehicle exhibits great power and elegance and was bestowed with the title of Sports Sedan of the Year (CBU). Considering that the Aston Martin brand is fairly new in India, only just beginning to find a foothold, this is a remarkable feat.

Managing Director of Performance Cars, Mr. Lalit Choudary is the brain behind the exclusive brand showroom, and introduced Aston Martin in India. ET Zig Wheels too has grown over the years, and their belief in India being a global capital for the automotive industry stands firm. Mr. Lalit Choudary too looks forward to Aston Martin being recognized as the finest in the Indian luxury auto sector. Confident of their partnership in India, Aston Martin surges forward with a global range of models offering high ride quality on Indian roads.

On receiving the Sports Sedan of the Year (CBU) 2011 title at the ET ZigWheels Awards 2011, Mr. Lalit Choudary had this to say. “It’s fantastic to receive the industry’s top awards despite having only just entered the Indian market. The awards stand testimony to Aston Martin’s ability to create cars that set the benchmark in their category.”

On setting up the Performance Cars showroom in Kemps corner, he added “Partnering Aston Martin offers us a unique opportunity to bring one of the world’s iconic brands to one of the most discerning and fast growing markets.”