Volkswagen, Audi, and Skoda performance during 2011
A number of reasons can be attributed to the fact that Volkswagen Group outperformed in the auto sector during the past financial year even while other auto companies underwent trials and tribulations. Higher rates of interest on auto loans coupled with increased petrol prices saw the auto sector face a number of difficulties during 2011. However for Volkswagen Group sales increased by 14.7% and reached a figure of 8.3 million vehicles far outperforming earlier targets of 8 million vehicles. This resulted in an increase in VW global share in the passenger car market from 11.3% to 12.3%.
Volkswagen Passenger Cars too excelled during the past year. During January to December 2011, Volkswagen Passenger Car deliveries stood at 5.1 million surpassing the 5 million mark for the first time resulting in an increase of 13.1% as against figures achieved in the similar period in the previous year.
Sales of Audi and Skoda too reached new heights during 2011. Audi sold 1.3 million vehicles during the year and operating cost increased by 60.1% to reach 5.3 billion euros also due to increased emphasis on improvements in productivity and processes.
SKODA deliveries too increased by 15.3% and reached a figure of 879,000 vehicles during the year. SKODA experienced higher growth in countries like China, India and Russia as they are the new and emerging auto markets where demand is at its peak and luxury vehicles are high on buyer’s priority lists.
2011 was also a profitable year for Volkswagen Commercial vehicle segment. Sales increased by 21.4% and the company sold 529,000 vehicles during the year. Operating profits stood at 449 million euros in 2011 as against 232 million euros in the previous year 2010, primarily due to the fact that material costs were lower while sales reached a new pitch.
Scania, the Swedish truck manufacturers also saw increased sales during the year as 80,100 trucks and busses were delivered and operating profits increased by 2.3%. Volkswagen Financial Services too saw increased success during the year and operating profits increased from 932 million euros in 2010 to 1.2 billion euros in 2011.