Skoda Auto India’s new Rapid is all set to take the Indian markets by storm. To ensure its popularity among youth in the country, the company has released a new Ad campaign drawing attention to its outstanding performance and stupendous features.
‘Driven by Excellence’ is the new tag line which is what the company believes also exemplifies the youth in India today. This Ad campaign instantly creates an emotional connect with the owner as it sends out a strong message. Skoda Rapid possesses outstanding features and offers excellent ride comforts, quality and safety features. Its overall makeup is one of all round ‘Excellence’ which is what instantly appeals to the young Indian buyer.
Skoda Finance has also introduced a new EMI scheme in the Indian market which will be available with immediate effect though for a limited period of time only. The Skoda Rapid is now available at an EMI of Rs.8,999 per month. This new finance scheme will enable Skoda Auto India to sell more number of Rapid in Indian markets. The company currently has 106 outlets spread across the country.